The Taylor Swift effect: Uber CEO on how the singer makes the company 'up its game'

He further said that Uber’s local teams make elaborate plans for people who want a ride to Swift’s concerts. Not just that but the rider traffic to surrounding hotels and areas is also taken into account by Uber.

The Taylor Swift effect: Uber CEO on how the singer makes the company 'up its game'
He further said that Uber’s local teams make elaborate plans for people who want a ride to Swift’s concerts. Not just that but the rider traffic to surrounding hotels and areas is also taken into account by Uber.