Why Oppo, OnePlus and Tecno are launching Rs 1 lakh-plus phones in India
Why Oppo, OnePlus and Tecno are launching Rs 1 lakh-plus phones in India
The demand for smartphones priced above Rs 1 lakh has increased by 100% in India. Apple and Samsung are leading in the premium segment, prompting Chinese rivals like Oppo, OnePlus, and Tecno to launch flagship ultra-premium handsets. Apple's latest iPhone 15 series is running out of stock, with a waiting period of weeks. Samsung's new foldable phones, Galaxy Z Flip 5 and Galaxy Z Fold 5, have also seen overwhelming response. Consumers are opting for devices with new form factors and top-notch specifications, boosted by wider EMI schemes.
The demand for smartphones priced above Rs 1 lakh has increased by 100% in India. Apple and Samsung are leading in the premium segment, prompting Chinese rivals like Oppo, OnePlus, and Tecno to launch flagship ultra-premium handsets. Apple's latest iPhone 15 series is running out of stock, with a waiting period of weeks. Samsung's new foldable phones, Galaxy Z Flip 5 and Galaxy Z Fold 5, have also seen overwhelming response. Consumers are opting for devices with new form factors and top-notch specifications, boosted by wider EMI schemes.
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The demand for smartphones priced above Rs 1 lakh has increased by 100% in India. Apple and Samsung are leading in the premium segment, prompting Chinese rivals like Oppo, OnePlus, and Tecno to launch flagship ultra-premium handsets. Apple's latest iPhone 15 series is running out of stock, with a waiting period of weeks. Samsung's new foldable phones, Galaxy Z Flip 5 and Galaxy Z Fold 5, have also seen overwhelming response. Consumers are opting for devices with new form factors and top-notch specifications, boosted by wider EMI schemes. 
