Bing makes more money for Apple than Microsoft, claims company executive

The US Justice Department is currently involved in an antitrust case against Google, arguing that the company has made it difficult for other search engines to survive by making deals with companies like Apple and Mozilla. Microsoft's Bing is one of the search engines affected by this. In court, Microsoft's head of advertising and web services stated that Apple is actually making more money from Bing's existence than Bing itself. Microsoft has tried to convince Apple to use Bing in the past, but Google Search remains the default engine on iPhones. Apple's argument is that Google Search is simply the best option.

Bing makes more money for Apple than Microsoft, claims company executive
The US Justice Department is currently involved in an antitrust case against Google, arguing that the company has made it difficult for other search engines to survive by making deals with companies like Apple and Mozilla. Microsoft's Bing is one of the search engines affected by this. In court, Microsoft's head of advertising and web services stated that Apple is actually making more money from Bing's existence than Bing itself. Microsoft has tried to convince Apple to use Bing in the past, but Google Search remains the default engine on iPhones. Apple's argument is that Google Search is simply the best option.