Apple hits a new high in India; this iPhone model sets a new record

Apple's success in Q4 2023, driven by the iPhone 15 series and various marketing strategies, indicates a positive trend for the company in the Indian market. The country's smartphone market is expected to grow by 5% in 2024. Smartphones including Xiaomi's Redmi 12 5G, Poco M6 Pro and the newly launched Redmi 13C fueled strong volumes in 2023.

Apple hits a new high in India; this iPhone model sets a new record
Apple's success in Q4 2023, driven by the iPhone 15 series and various marketing strategies, indicates a positive trend for the company in the Indian market. The country's smartphone market is expected to grow by 5% in 2024. Smartphones including Xiaomi's Redmi 12 5G, Poco M6 Pro and the newly launched Redmi 13C fueled strong volumes in 2023.